Scope
Photography, Videography Website Development & Design
Industry
Transportation
Completed
2022
Project Background
Accurate Transportation required a compelling narrative to accurately tell the company’s story and showcase its value, after previous attempts had fallen short. This narrative was crucial for filling truck driver positions and for the company’s overall branding.
The Wayfind Difference
Following the project’s completion, all truck driver positions were filled, a testament to the efficacy of our storytelling and marketing strategies. Our production of a value-highlighting video played a pivotal role, enabling Accurate Transportation to negotiate higher rates for their services by showcasing their unparalleled value.
Project Callouts
Interviews
7
We interviewed drivers and staff.
Day of Shooting
1
One smooth day of shooting involving ride alongs, interviews and supplemental video footage.
Day Turnaround
60
It took just under two months to produce 30 images, 7 videos and 1 website.
Project Gallery
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- Website
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